What is the worst company in America?
It's the RIAA, or [tag-tec]The Recording Industry of America[/tag-tec].
Ouch.
This came from the 100,000 voters who participated in a recent contest held over at The Consumerist.
And I have to agree with the Frantic Industries blogger who said suing your own customers is counter productive.
That doesn't seem real smart to me especially when you go after tiny twelve-year-old tykes.
Yeah, I know. The little munchkins should have known better. They can't download songs for free.
But all this goes to prove good public relations still matter, even if the RIAA Senior Vice President David Hughes recently laughed about the award from The [tag-ice]Consumerist[/tag-ice] while speaking at Arizona State University.
Which brings me to another important point about your real estate.
It's still important to deal with people honestly and fairly, even if they don't always live up to their end of the bargain.
Why? Because of reputation.
Yeah, we've had some bad [tag-self]tenants[/tag-self]. But we've had a lot of good ones too. Those good ones keep bringing us more good ones.
That can save you big bucks on wasted downtime, and advertising; not to mention you don't have to deal with as many Lookie Lou's who don't have any intention of renting in the first place. They can really sap you.
And this also applies to anyone you do business with.
Are you a rehabber, short sale investor, wholesaler, etc.?
Your reputation is worth gold as you start getting referrals and leads which will generate cash.
Check out the contest results over at The Consumerist.
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